In recent years, there has been a green revolution around the world, and "zero plasticization" has become a hot topic in the catering industry. In this context, the paper straw stands out with its unique environmental protection attributes, and has become the heart of many cafes and high-end restaurants. Whether it is the growing health awareness of consumers or the supportive attitude towards environmental protection, this small change has won wide recognition in the market.

However, just having the concept of green environmental protection is not enough to completely impress the critical eye-visual enjoyment is also crucial. Imagine inserting a brightly colored paper straw above an attractive ice drink, and the instant burst of vitality will be exciting? It is based on this design concept that we have introduced a variety of colorful colors for you to choose from, so that each drink can emit its own personality light.

Of course, an excellent paper straw is not only reflected in the appearance, but also depends on whether it is durable and reliable. For this reason, we strictly control the quality standards in the material selection process to ensure that the finished product has extremely high waterproof performance and bending resistance. Even if it is soaked for a long time, it will not easily deform or collapse, thus greatly extending the service life and meeting the actual needs of different types of customers.

Not only that, these high quality paper straws are also very suitable for use in a variety of different environments. From small and warm family gatherings, to the opening reception of art exhibitions full of style; from the small dessert shops that can be seen everywhere in the streets, to the luxurious and elegant top western food banquets in the metropolis ...... They always find their own place and bring unexpected praise to the organizers.

To further validate this, let me share with you a few examples of partners who have successfully used this type of product. Since switching to our color series, a well-known chain milk tea brand has not only significantly reduced operating costs (due to frequent replenishment due to damage to ordinary plastic products), but also received a large number of positive feedback that the brand image is closer to the aesthetic orientation of the younger generation. In addition, the manager of a local online red bakery posted a photo combination of his own signature pastry with the corresponding theme color paper straw on the social media platform, which quickly attracted a large number of fans to pay attention to, praise and forward.

since it is so excellent, how can we maximize the value potential hidden behind this tool? the answer is very simple-bring it into the overall marketing planning system! For example, creating a scarcity effect by limiting the sale of holiday versions in limited quantities; or encouraging repeat purchases by combining member points redemption mechanisms can effectively increase customer stickiness and expand the scope of influence.

Finally, I would like to remind all bosses that the following factors must be carefully considered before deciding on procurement in order to make the most appropriate decision:

• Determine the preference direction of the target audience;
• Compare supplier quotation detail clause differences;
• on-the-spot investigation of the physical effect performance of the samples;
• Consult peers to learn lessons and avoid risks.

I hope that the above sharing can help every friend who is considering the introduction of new environmentally friendly material solutions to find a satisfactory answer. Remember, sometimes even a small change can open the door to bigger business opportunities ~